Description

Amplitude is a product analytics tool that helps companies gain a better understanding of user behaviour.

Comment

Amplitude is a great analytics tool packed with powerful features and a very generous free plan. It's relatively straight-forward to integrate (especially if you're using a tool like Segment), and has been designed in a way that is easy for analytics novices to use, while still offering power-users the advanced segmentation functionality they need.

Key features

Core Analytics Reports, including engagement, funnels, cohort retention, revenue, custom formulas and flexible segmentation.
"User Activity" timelines that allow you to view all of the actions a specific user takes in your application.
Dashboards, sharable charts and real-time data.

Example usecase

See how many new users activated by getting to their WOW moment last week, segmented by their referring marketing channel.

Pricing

From $0 per month.

Amplitude offer a very generous free plan that allows up to 10M user actions per month.

Free trials & plans

No Free Trial

Free Plan

Budget

Bootstrapped

Enterprise

Funded Startup

Target sectors

SaaS

Mobile

Ecommerce

Companies using Amplitude

Twitter Microsoft Paypal

Implementation

Developer required

API availabile

Some technical expertise will be needed to connect Amplitude to your application via the Javascript and/or mobile SDKs, unless you're using a tool like Segment. Fortunately, the process is very well documented in Amplitude's support center.